I’ve got the latest Web 2.0 guide "Engagement Marketing" by eMarketer and WebTrends that was just released and I'm providing it here free without cost or registration. It covers a lot of interesting data that supports the emergence of web 2.0 technologies and how they fit into the broader marketing picture.
Download the study now.
The WebTrends case study at the end is actually pretty weak compared to the rest of the document...but I guess thats to be expected since they are sponsoring it. Overall however, the document contains some solid information on the latest technology trends (social networks, podcasts, mobile media, video, digital downloading, etc.) as well as the opportunity that exists to take advantage of these trends.
Thursday, June 28, 2007
Engagement Marketing - Free PDF Download
This blog removes the default "nofollow" tag - so your backlink is accessible to Google. It's my way of saying "Thank You" for your participation.
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1 comments:
Thanks for the free pdf! I am lookign for a free copy of the article by emarketer called "will web 2.0 pay its way?" --Do you know where I can obtain this without paying the $695.00 fee?
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